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Privacy Policy | Xroophy

Your Privacy. Our Responsibility.

At Xroophy, your privacy is our top priority. We are committed to protecting your personal information and providing you with a safe, transparent, and secure online shopping experience.

As India’s trusted beauty, fashion, and lifestyle ecommerce brand, we value your trust and take every step to safeguard your data—especially during online payments, account creation, order tracking, and personalized recommendations.

By visiting or shopping on xroophy.com, you agree to the practices described in this Privacy Policy.


🔐 1. Information We Collect

To ensure a smooth and personalized shopping experience, Xroophy may collect the following types of information:

  • Personal Details: Name, phone number, email address, and shipping/billing address for order processing.
  • Payment Information: Securely processed via trusted gateways (we do not store card details or UPI IDs).
  • Account & Preference Data: Login details, saved addresses, and beauty preferences for tailored recommendations.
  • Usage Data: IP address, browser type, device information, and location data for analytics and site optimization.
  • Communication Data: Emails, chat history, or messages sent to our support or partnership teams for assistance and feedback tracking.

📦 2. How We Use Your Information

We use your information to deliver a better, faster, and more personalized experience at Xroophy. Your data helps us:

  • Process, confirm, and deliver orders efficiently.
  • Send updates on order status, shipping, returns, or refunds.
  • Provide product recommendations relevant to your interests.
  • Offer exclusive beauty deals, seasonal discounts, and content tailored for you.
  • Improve website speed, usability, and personalization through analytics.
  • Prevent fraudulent activity and ensure secure transactions.

🛡️ Note: Xroophy never sells, rents, or trades your personal data to third parties.


🔒 3. Data Protection & Security

We take security seriously. Xroophy implements strict measures to keep your information safe:

  • SSL Encryption to protect all data shared through our website.
  • Secure Payment Gateways like Razorpay, Paytm, Stripe, and others for encrypted transactions.
  • Firewalls & Anti-fraud Systems to prevent unauthorized access.
  • Limited Access Controls ensuring only authorized personnel can view or manage customer data.

Your rights include:

  • Requesting access, correction, or deletion of your personal information.
  • Opting out of marketing emails or SMS promotions anytime.
  • Requesting account deletion by contacting our support team at support@xroophy.com.

🤝 4. Third-Party Services & Integrations

To enhance your shopping experience, Xroophy collaborates with trusted third-party partners who help us operate efficiently. These may include:

  • Payment Processors (for secure checkout)
  • Delivery Partners (for fast and accurate order shipping)
  • Analytics & Advertising Tools (like Google Analytics, Facebook Pixel, Klaviyo, etc.)
  • Customer Support Platforms (for chat, feedback, and inquiries)

📱 5. Cookies & Tracking Technologies

We use cookies and similar tracking tools to remember your preferences, provide a seamless login and checkout experience, and analyze site traffic to improve performance. You can disable cookies in your browser settings; however, this may affect certain site features.


🧾 6. Your Consent

By using Xroophy.com, creating an account, or placing an order, you consent to our Privacy Policy and agree to our Terms of Use.


🔄 7. Updates to This Policy

We may occasionally update this Privacy Policy to reflect business changes or new regulations. Updates will be posted on this page with a revised “Last Updated” date.

Last Updated: October 2025


📞 8. Contact Us

If you have any questions, feedback, or concerns regarding your privacy, please contact our Data Protection Officer:

📧 contact@xroophy.com